Publishers and Advertisers ask for Intervention on Third-Party Cookie Phaseout by Google
German publishers and advertisers requested that lawmakers intervene with Google’s plan to phase out third-party cookies by next year. In their 108-page complaint sent to European Commissioner for Competition Margrethe Vestager, “publishers must remain in a position where they are allowed to ask their users for consent to process data, without Google capturing this decision.” The complainants include Politico Publisher Axel Springer and Germany’s federal association of digital publishers. Google has halted its plan to replace third-party cookies with Federated Learning of Cohort (FLoC) due to privacy concerns. Chrome Privacy Sandbox Product Director Vinay Goel described another method — called Topics — as “a new Privacy Sandbox proposal for interest-based advertising,” which will address concerns without further delay.
Source: IAPP, Financial Times, Financial Times
WhatsApp faces Deadline for Explanation to European Commission
WhatsApp has one month to explain the new changes to its privacy notice to the European Commission and establish compliance with EU law. EU Justice Commissioner Didier Reynders has given WhatsApp until the end of February to address concerns on the lack of information provided to consumers in their new terms of services. According to Reynders, “WhatsApp must ensure that users understand what they agree to and how their personal data is used, in particular where it is shared with business partners.”
The UK forms International Data Transfer Expert Council
The UK government announced the launch and inaugural meeting of the International Data Transfer Expert Council. The council was formed to “help Britain seize the opportunities of better global data sharing.” Members include Google, Mastercard, Microsoft, and privacy professionals such as IAPP Vice President and Chief Knowledge Officer Caitlin Fennessy, CIPP/US. Data Minister Julia Lopez said that the action would push the UK to “drive forward cutting-edge policies at home and overseas to ensure people, businesses, and economies benefit from safe and secure data flows.”
Source: IAPP, UK Government
Stakeholders dispute CPRA Opt-Out Signal
900-page feedback was submitted to the California Privacy Protection Agency (CPPA) regarding the universal opt-out signal in the California Privacy Rights Act (CPRA). Industry stakeholders, including Google and Mozilla, questioned the Global Privacy Control (GPC), which must be honored under CPRA. Finalized technical details are not available yet, and “the industry is sitting on the edge of its seat waiting for the first draft of CPRA regulations to be released,” according to Gary Kibel, CIPP/US.
Source: IAPP, AdExchanger