This document pays special attention to how information that is essential to the operation of an ecommerce site – like customer names, contact details, and payment information – is collected, used, and kept safe.
Furthermore, ecommerce privacy policies detail the use of computer cookies and other tracking technologies that are necessary for any online store to run effectively. For instance, functionality cookies are often used to enable online shopping carts to remember customer orders, while analytics and customization cookies help ecommerce site operators tailor the customer experience and recommend products.
Lastly, privacy policies for online stores outline how data is shared with third parties – such as ad vendors, partners, affiliates, and analytics programs.
Users expect to have access to your data-collection and privacy practices – especially if you’re collecting financial information from them like credit card numbers.
CalOPPA, a law pertaining to online businesses with Californian users, states:
3. FTC’s Gramm-Leach-Bliley Act
The FTC’s Gramm-Leach-Bliley Act is a law enacted in 1999 which pertains to companies dealing with the financial data of individuals. As ecommerce sites, by nature, collect payment details from customers, they are subject to the guidelines of the act.
2. Signal Boosters
3. Best Buy