Legal Definitions from Termly’s Legal Experts

Email Marketing

Email marketing definition (noun)
1.

Email marketing is a marketing strategy in which a business uses email to send offers, advertisements, business requests, or sales solicitations. Whether containing a direct solicitation or not, any email sent from a business to a current or potential customer could be considered email marketing if there may be a future offer.

Appears in: CAN-SPAM Act

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Legal Definitions from Termly’s Legal Experts

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Raffaele, Head of Marketing & Partnerships @ Termly

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